Each Avel Lenttan Jewelry creation is produced in the brand’s Italian ateliers.

Every process is supervised internally under the careful watch of the founder and her team to create the highest quality collections and most sophisticated workmanship.

The “My Memory Forever” patented technology uses a microchip integrated into the metal of every individual jewelry piece that permits tracing the origin of the gold, diamonds and gemstones, to guarantee the ethics and provenance of its component parts.

“My Memory Forever”, represents the “memoria” of the object itself and allows the user, thanks to the use of a custom-created app, to access the technical and manufacturing information of their personal jewelry piece at any time.

Avel Lenttan Jewelry atelier is committed to overseeing and guiding its production chain processes with the constant goal of improving the environment to benefit of its customers, employees and the greater community.

In keeping with the green economy and its ethics, Avel Lenttan Jewelry uses raw materials- from colored stones, to diamonds, to precious metals- observing the strictest regulations on the supply of raw materials as established by World Gold Council.